How to Start a Trading Card Store to Sell Singles Online

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The trading card game (TCG) market is booming, and selling singles online can be a highly profitable venture. Whether you’re looking to turn your passion into a business or expand your existing card sales, having the right setup is crucial. In this guide, we’ll cover everything you need to launch a successful online TCG store and highlight essential tools that will help streamline operations.

Step 1: Choose Your Sales Platform

Before diving into inventory and logistics, decide where you’ll be selling your singles. Some popular options include:

  • eBay – A well-established marketplace with a built-in audience.
  • TCGplayer (My Store as an example) – A dedicated platform for TCG sellers with competitive pricing.
  • Your Own Website(My Website as an example) – Using platforms like Shopify or WooCommerce gives you complete control over branding and fees. My website came free with the Square terminal.
  • Social Media & Discord – Many sellers use Facebook Marketplace, Instagram, and Discord communities to list their cards.

Each platform has pros and cons, so consider which best fits your business model.

Step 2: Essential Tools & Supplies for Selling Singles

To keep your operation running smoothly, you’ll need the right equipment. Here are some must-have items:

1. Card Sleeves & Top Loaders

Protecting your inventory is crucial. Invest in high-quality card sleeves and top loaders to keep singles in mint condition.

2. Sorting Trays & Storage Boxes

Efficient inventory management starts with organization. Use sorting trays and bulk storage boxes to keep your singles easily accessible.

3. Card Scanner & Inventory Management Software

A card scanner and inventory tracking software can save you hours of work by streamlining listing and order fulfillment. TCGplayer offers free scanning software to level 4 sellers.

4. Photography Setup

Clear and professional images increase sales. Consider a lightbox and high-resolution camera for crisp, well-lit product photos. I prefer the newest Samsung Galexy Note Phones.

5. Shipping Supplies

Proper packaging ensures cards reach customers safely. Stock up on:

6. A Reliable Scale & Postage Printer

To avoid shipping delays, invest in a digital postal scale and label printer for accurate shipping calculations.

Step 3: Pricing & Market Research

Setting competitive prices is key. Use tools like TCGplayer Market Price and eBay Sold Listings to track recent sales and adjust pricing accordingly.

Step 4: Marketing & Customer Engagement

  • SEO Optimization: Use relevant keywords in your product listings and blog content to rank higher in search results.
  • Social Media & Content Marketing: Post engaging content on platforms like Instagram, TikTok, and YouTube.
  • Email Lists & Promotions: Encourage repeat customers with discounts and exclusive offers.

Step 5: Scaling Your Business

As your business grows, consider expanding into:

  • Grading services for high-value cards
  • Selling sealed products alongside singles
  • Offering mystery boxes or repackaged lots

Final Thoughts

Starting an online TCG singles store requires careful planning, but with the right tools and strategies, you can build a thriving business. Ready to get started? Check out our recommended products in the links to streamline your setup.

Disclosure: As an Amazon Associate, I earn from qualifying purchases

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